If you have been running a podcast series for a while you’ll know that the process can be a time-consuming beast.
From choosing a topic, to writing, finding a co-host, recording, editing, uploading, sharing and lastly promoting your podcast, to then start all over again onto the next episode. It’s never-ending.
Unless you have good processes in place, it can become very laborious and can take you away from other work that requires your attention.
Wouldn’t it be great if you could find someone who can do it all for you? Well, that’s it, you can!
That’s where working with a Podcast Manager such as myself can be an advantage to your business and your time.
Here’s my 5 advantages to hiring a Podcast Manager
1. Gives you back time to focus on other areas in your business
Like I said earlier podcasting is a beast, what better way to tame the beast than to hand over all the different bits and pieces to an experienced Podcast Manager and free up your time so you can spend it on other areas in your business.
The Podcast Manager can help with researching topics, drafting content, booking guests, edit and upload episodes to a podcasting platform such as Whooshka, transcribe each podcast episode into downloadable show notes, load the latest episode to your website, share it to socials, as well as develop detailed processes so you are aware of each step in the process.
Plus if you decide to go on holidays, the processes can be easily retrieved and followed by a staff member or your PM picking up from where you left off.
2. Project management experience
A lot of podcast management work requires a high-level of project management when it comes to pulling all the information together and ensuring there is sufficient time in getting the podcast finalised.
As an experienced OBM, I use my project management skills to create or review the current podcast process to ensure the process runs smoothly. The process can be added to a project management tool of your choice, e.g. Asana or Trello, which allows you to keep track of each stage of the process, you can also add comments, delegate a task to a staff member or share images, links and files.
3. A different perspective
I’m sure you’ve heard the saying ‘Two heads are better than one’.
Coming up with new podcast content can be challenging at the best of times. That’s why working with someone who has experience in podcast management can help brainstorm ideas and put forward suggestions that will help your podcast grow and add value to the listener. Getting a second opinion from an outsider, like myself, might be the very thing that helps you create fresh and interactive podcasts that your audience will love.
4. Planning and getting ahead
As a Podcast Manager, I can help you plan ahead so you are not recording week to week or on an ad-hoc basis.
By setting up a regular time in your calendar we can work out what content can be created in bulk so there’s less worry and stress when the next podcast rolls around. Having that planning done early will keep you ahead of the curve!
5. Saving you money
You may think that hiring a Podcast Manager will become a costly expense. What if I told you that by outsourcing podcast management you can save money?!
Think about how much time you would spend doing “all the things” to get your podcast finished and uploaded to the platform. Those hours equals dollars. Now when you think of how much that is, wouldn’t you rather be spending the time focusing on client work?
A highly-skilled Podcast Manager will be able to get through the tasks more efficiently as they are concentrating on just that one job, not as the business owner who has to answer emails, phone calls, as well as work on other client requests and on your business.
If you want to know more about working with a Podcast Manager, book an appointment today and I’ll answer all of your burning questions.
